If you want to achieve twice the growth rate of your competition, you have to think differently.
Reed Hastings—Entrepreneur and Co-Founder of Netflix
40% of Swiss SMEs expect growth to slow
Many companies face the challenge of ensuring growth in an increasingly demanding market environment. As customer needs, markets, and competitive conditions change, there is often not enough time in day-to-day operations to systematically identify and consistently develop new business opportunities.
The consequences are untapped market potential, a lack of clear priorities, and missed growth opportunities. At the Business Development Workshop in Cannes, teams gain perspective on their day-to-day operations, gain clarity on their key growth drivers, and develop concrete actions for sustainable business development.
Effectively Addressing Challenges in
Business Development
The Cannes Business Development Workshop provides clarity and focus: In this interactive workshop, executives and teams analyze their biggest growth challenges, identify new market and business opportunities, and define concrete strategies for sustainable business development.
IMPACT, the one that inspires
Achieving Sustainable Growth Through Business Development
Joint Growth Strategy
Clear priorities and a shared vision
Tapping into New Market Opportunities
Identify and Capitalize on Business Opportunities
Strengthening Sustainability
New Impetus for Sustainable Growth
Benefits of the Business Development Workshop
In the dynamic Business Development Workshop in Cannes, executives and teams develop new growth opportunities, tap into market potential, and lay the groundwork for sustainable business development.
Refine the Growth Strategy
- Define Shared Growth Goals
- Setting Strategic Priorities
- Identifying Fields with Growth Potential
Tapping into Market Potential
- Identifying New Business Opportunities
- Targeted Use of Customer Potential
- Tapping into New Markets
Strengthen Competitive Advantages
- Clearly Highlight Customer Benefits
- Sharpen market differentiation
- Further Develop Our Positioning
Improve Collaboration
- Strengthening Team Coordination
- Clarify Responsibilities
- Use Resources Strategically
Promote Business Development
- Reflecting on Business Performance
- Highlighting Growth Drivers
- Targeted Promotion of Innovation
Ensuring Sustainable Growth
- Develop specific measures
- Establishing Commitment
- Strengthening Implementation in Everyday Life
Content of the Business Development Workshop
Our Business Development Workshop in Cannes for Swiss companies, executives, and teams lays the foundation for sustainable growth, new business opportunities, and future-oriented corporate development at
and
.
In the Business Development Workshop in Cannes, participants reflect on their current business situation and develop a shared understanding of growth, market opportunities, and strategic success factors. In the process, they analyze existing challenges, identify the most important growth drivers, and develop a clear direction for the future.
The benefits for you: Greater clarity, focus, and a shared direction for business development.
Participants in the Growth Strategy Workshop analyze existing customers, markets, and business segments. In doing so, they identify untapped potential and develop strategies to attract new customers, strengthen existing relationships, and tap into additional business opportunities.
The benefits for you: Growth opportunities become apparent and can be leveraged in a targeted manner.
In the Business Development Workshop, participants analyze what sets their company apart from the competition and what specific value they offer their customers. Together, they develop a clear positioning strategy and strengthen their market presence.
The benefits for you: Greater relevance in the market and stronger differentiation from competitors.
Participants challenge existing approaches, discover new business opportunities, and develop ideas for future growth. This process generates concrete ideas for new offerings, services, or market segments.
The benefits for you: New perspectives and additional growth opportunities for your business.
Participants in the Growth Strategy Workshop develop a shared understanding of successful business development and strengthen collaboration across teams and departments. Roles, responsibilities, and priorities are clarified to enhance the ability to execute.
Benefits for you: Better coordination, greater commitment, and more effective implementation.
Participants develop concrete initiatives and actions for implementation. They define responsibilities, priorities, and next steps so that ideas can be turned into concrete actions with measurable results.
Your benefits: Clear actions, strong execution, and sustainable results.
Methods Used
Using scientifically sound workshop methods, we ensure that every measure is demonstrably effective, safe, and sustainable.
For measurable results and real IMPACT.
Co-Creation &
Group Interaction
In interactive co-creation formats, participants actively collaborate with one another, contribute their experiences, and work together to develop viable solutions.
Structured Facilitation Process
Clearly guided—effectively structured: A professionally facilitated process provides direction and focus. All voices are included, and results are developed in a goal-oriented manner.
Visual & Creative Materials
Visual and creative learning materials make complex content more tangible and help reveal connections. This promotes understanding and ensures long-term retention.
Systematic Results Documentation and Evaluation
All key findings, decisions, and actions are documented and evaluated. This lays the foundation for sustainable development.
Reflection &
Feedback Loops
Targeted reflection and feedback sessions promote self-awareness, trust, and mutual understanding—fostering personal growth and effective collaboration.
Practical Transfer and Action Planning
Participants identify specific actions, responsibilities, and next steps to ensure that the results are put into practice and effectively implemented.
- Preparation assignment: in writing and via video
- Reading & Self-Analysis/Self-Assessment
- Video Clips and E-Learning Modules
- High-quality workbooks featuring your logo
- Digital Course Certificates
- Graphical Analysis of Course Feedback
- TransferIMPULS via video 30 days after the training session
- IMPACT App for Ensuring Sustainability
The Cannes Business Development Workshop helps executives and teams identify new business opportunities and systematically drive growth. Participants analyze challenges, tap into market and customer potential, and develop concrete approaches for sustainable business development. This results in clear priorities, a shared growth strategy, and concrete actions for the future.
The Cannes Business Development Workshop is designed for Swiss companies, executives, and teams looking to drive targeted business development. Organizations seeking to enter new markets, strengthen their competitiveness, or capitalize on additional growth opportunities will benefit the most.
In day-to-day operations, there is often little time to identify new business opportunities and address strategic issues for the future. A business development workshop held outside the usual work environment allows teams to step back from day-to-day operations and focus on the key drivers of future growth.
The inspiring setting in Cannes provides the ideal conditions for analyzing opportunities, developing new perspectives, and devising joint growth initiatives. The physical distance fosters dialogue, strengthens collaboration, and provides clarity regarding the company’s future direction.
Participants develop a shared growth strategy, identify new market and business opportunities, and define specific actions for the future. This enables them to capitalize on opportunities more effectively, allocate resources more efficiently, and foster sustainable growth.
The Business Development Workshop takes place right in Cannes. Away from day-to-day business, executives and teams are given the opportunity to analyze growth challenges, gain new perspectives, and shape the future of the business together.
The inspiring atmosphere in Cannes provides the ideal setting for identifying market potential, developing new business opportunities, and devising concrete growth initiatives. Upon request, we can tailor the workshop to your company’s specific goals, challenges, and areas for development.
Why Choose benefitIMPACT as a Training Partner
Consultants, trainers, and coaches
with sales and leadership experience
Benefit from the expertise of professionals who have successfully built and expanded teams
Expertise and project experience across numerous industries
Boost Your Success with Best Practices Tailored to Your Needs and Industry
A Variety of Languages and Training Formats
Inspire your team in their native language, both in person and online
A long-standing partner of Swiss companies
From small and medium-sized businesses to large international corporations, our clients value our ability to engage with them as equals
Our training and development programs play significantly to improved performance
98.3%
Satisfied Customers
+37,500
Enthusiastic participants
+780
Customer Projects
15
Coaches
What Our Customers Say About Us
From startups to large corporations, benefitIMPACT has successfully supported and developed well over 250 national and international companies with effective training programs—in five languages:
“Working with Pascal Schwartz and benefit IMPACT is a pleasure and very professional.
From the planning stage through to the delivery of the training sessions, our wishes and needs were taken into account and implemented in a practical way. In both training programs—
and
“Fit in Sales Leadership”—the desired behaviors are not only discussed but also intensively practiced. The positive experiences gained from these training sessions support and motivate participants to apply what they’ve learned in their interactions with customers. The feedback has been consistently positive.”
“Between August and October, benefit IMPACT trained our store managers and assistant store managers to become sales ambassadors. Equipped with a benefit IMPACT Toolbox®, the store managers are thoroughly trained and well-equipped to coach their sales teams on the desired sales behavior as needed. The design and content are entirely practical and tailored down to the exact wording on the signs. It’s clear that benefit IMPACT understands the retail industry. The collaboration has been very pleasant for us as a project team, and this is reflected in the feedback from the stores. As a nice bonus, the program is already showing its first results.”
“Thank you very much for your valuable support in preparing for our trade show appearances. The structured approach—from defining our trade show goals to their effective implementation, including guidelines for behavior at the booth—has significantly improved both the quality and quantity of our contacts compared to previous years. Thank you very much for your expert support.”
“Through our collaboration with benefit IMPACT, we saw a significant increase in sales conversions and the professional execution of sales conversations. We attribute this to the change in our store associates’ sales behavior, which was achieved through methods tailored to specific target groups and focused on the customer. In the training program, both sales consultants and store managers were held equally accountable.”
“Thank you very much for your valuable support and the engaging training sessions. The entire team greatly appreciated the training and was impressed by your expertise and your ability to quickly get up to speed on our tasks. Thanks to the training, we’ve been able to make the most of our opportunities to connect with clients, efficiently schedule appointments with them, and have already achieved great success.”
“Excellent results require excellent people. People like you, Pascal, who take customer needs seriously, understand them, and then do everything in their power to meet them. People like you, who throw themselves into their work with passion, never lose sight of what matters most, and continually scrutinize the approach—refining and adapting it as needed. All with the question in mind: What’s the point? What’s the benefit? This has resulted in an excellently structured sales program with a lasting impact. One that will continue to be a credit to Globus for a long time to come.”
“Thanks to the support of
benefit IMPACT, we were able to
, as a first step, provide
some of our sales staff
with valuable
training and sales materials
on up-selling and cross-selling in a short period of time. The materials were extremely well received by both the employees and their managers. The training sessions with Pascal Schwartz provided the employees with new and refreshing insights regarding consulting and sales.
As a next step, we would like to share these valuable insights with additional employees and will once again collaborate with benefit IMPACT.»
“As part of our efforts to further improve the quality of consulting and services at our Business Travel Centers throughout Switzerland, a business partner recommended benefit IMPACT to us. Even the first meeting was very interesting and insightful. Through targeted questions, our eyes were opened to new approaches, and benefitIMPACT’s expertise was clearly evident. The feedback and insights from employees and executives have been consistently positive. Thank you very much for the professional and very pleasant collaboration.”
“The collaboration on leadership and sales training at Valora was excellent. They knew how to support me in the area of customer focus and provided the right trainers—people who know how to motivate my employees and prepare them for their roles.”
“For several years now, benefit IMPACT has been advising and training us on topics related to sales and leadership. In addition to their expertise and professionalism, I particularly value their in-depth industry knowledge. This results in highly practical solutions. I look forward to continuing this partnership in the future.”
“After the training session, the ambassadors returned to their companies with palpable motivation and well-equipped to train their sales teams. The feedback has been unanimously positive.”
“Even that one day of training had a clear, positive impact on the team. Here’s what the ‘veterans’ said after yesterday’s sales shift: ‘Did we have different customers today? No, we were different salespeople… and much better, bolder, and more confident than before!” That’s great feedback, and I’m very pleased. Hiring you was a very worthwhile investment for me.”
“Once again: A big thank you to
for the great training session!
The learning objectives were
achieved 100%, and the
participants are happy!”
“To improve our effectiveness and efficiency in sales, benefit IMPACT conducted an analysis and location
assessment. Both the final report and the one-on-one meetings and feedback were very valuable to us. Thank you very much for confirming our assumptions on the one hand and for providing new insights on the other.”
“Our customers are important to us. Whether virtually or in person, we always strive to make a positive impact. benefit IMPACT, along with its trainers, has shown us how and with what tools we can inspire our customers in videos and online conversations. Management, customer service representatives, and back-office staff were inspired by this and benefited from the training. The interactive online training and the one-on-one coaching sessions were engaging and extremely informative. As a result, the entire team now feels more confident in front of the camera, and what they’ve learned is being applied and put to use in their daily interactions with customers and partners.”
“The results far exceed our expectations
.
We’d like to take this opportunity to thank
for their strong and prompt support!
benefit IMPACT has been a great help to us.”
“Sunrise sets the highest standards not only for its mobile network but also for customer service and account management for its business customers. That’s why it’s important for our account managers to possess the skills and abilities needed to inspire customers and support their success. With its “Fit in Sales” training program, benefit IMPACT has equipped participants with the tools to successfully master this challenge. In addition to valuable insights, the focus was on actively practicing our consulting process in various customer scenarios. Thanks to the valuable feedback received during the multi-day training, we have made lasting progress.”
“The collaboration was very
successful and professional.
I particularly liked the practical
workshop, which received nothing but positive feedback from the
participants. I look forward to continuing our collaboration.”
“The workshop was very informative and fun. We’ve already been able to put some of what we learned into practice.”
“For several years now, benefit IMPACT has been supporting us—
—in the
professional development of our employees. The workshops and training sessions are very well prepared, and the way they are conducted—by actively involving the participants—makes them highly interactive and engaging. As a former training manager, I am impressed by the high practical relevance of the sessions and the dialogue on an equal footing with the client and the participants.”
“On behalf of the project team, I would like to thank benefit IMPACT for the pleasant and professional collaboration. Drawing on their industry experience, they succeeded in putting together a training program with appropriate content and methodology in a very short time. The training sessions help our employees develop the right skills and are also very well received. We look forward to continuing our successful collaboration.”
“We raised awareness and trained our sales team on the topic of ‘scheduling appointments’ through a sales and telephone training program. Benefit IMPACT tailored the training to our individual needs and, in addition to providing us with valuable tools and sales pitches, instilled an incredible sales spirit in us. Thank you very much for the friendly yet highly professional training.”
“Thank you very much for the outstanding collaboration and your great empathy toward the company.”
“For Decathlon’s executives, ‘hybrid leadership’ and ‘effective online training’ are key areas for development in which benefit IMPACT has successfully supported us. The training sessions were highly interactive, varied, and rich in learning opportunities. benefit IMPACT managed to engage the diverse group of managers and trainers—regardless of their digital skills and levels of experience—so that everyone was able to benefit greatly.”
“Congratulations on the outstanding feedback from the participants. I think the feedback speaks for itself. The entire day had a clear and coherent overarching theme, as well as focused content that was consistently linked to our company, which led to a high level of acceptance among the participants. The idea of the individual success guides, which were handed out as needed, is sensational, and the entire handbook can be conveniently stowed away anywhere. I am very satisfied.”
“This online training session was also very well received by our colleagues. Thank you so much!”
“As part of an international request for proposals, BOBST chose the B2B sales excellence concept proposed by benefitIMPACT and Score Management. From the very beginning of our business relationship, we were impressed by benefitIMPACT’s ability to understand our operations and develop training programs tailored to our sales team and our industry. Following this positive experience, we decided to expand this sales training program to other regions to ensure that our salespeople receive the same level of training.”
“Based on a recommendation, we contacted benefit IMPACT to request a quote for leadership and communication training. From the very beginning, our interactions were professional and showed empathy toward our company and employees. We sensed a genuine interest in creating added value at every touchpoint. The training sessions, conducted in German and French, received excellent feedback from everyone involved. I look forward to continuing our partnership with benefit IMPACT.”
“benefit IMPACT supports Design 3 with consulting and training on topics related to business development. The sessions are highly effective and characterized by empathy and a dialogue among equals.”
“The training for our salespeople was a complete success. The goals we set at the end of the training are one thing, but even more important is the mindset with which they’ll approach new business in the future. The trainer did a great job in this regard.”
“We booked a training session on telephone sales at benefit IMPACT, and our trainer and coach did an outstanding job. Together, we were able to successfully implement our use case—sending out an AI study followed by a follow-up phone call. Pascal guided us perfectly through the entire process, from sending the emails to making the follow-up calls. Thank you so much for the great support!”
“Our team organized a trade show training session with benefit IMPACT. During the session, we took a critical look at our past approaches and gained valuable insights for our future trade show appearances. This will allow us to provide even better advice to our customers in the future.”
“The ‘Value Selling’ training with benefit IMPACT was a real game-changer for our international sales team. The practical content revealed untapped potential and permanently strengthened our sales mindset. Together with the trainer, we defined specific actions to ensure sustainable implementation. We particularly appreciate the coaching provided for carrying out the defined activities. We look forward to continuing our collaboration and wholeheartedly recommend benefit IMPACT.”
“The training with benefit IMPACT was a complete success for us. The content was practical, well-structured, and tailored directly to our needs regarding trade show presentations. We were particularly impressed by the trainer’s positive energy and professionalism. Our employees gained valuable insights that they were able to apply immediately in their day-to-day work.
We are completely satisfied and would recommend benefit IMPACT without hesitation.”
“We were thrilled with the ‘Sales Excellence’ training led by the trainer from benefit IMPACT. The collaboration is professional, structured, and
tailored to our needs. The practical approach is particularly valuable: all the content is applicable to our day-to-day sales work.
The collaboration is always focused on sustainability.”
“The self-management training was a real asset for our management team. The content was clearly structured, practical, and presented in a compelling way. We particularly appreciated the trainer’s inspiring, personable, energetic, and at the same time deeply knowledgeable approach. Of course, putting this into practice amid the hustle and bustle of everyday life is a challenge, but that’s exactly why we received valuable insights and strategies. The feedback from the team was consistently positive: engaging, informative, well-organized, and offering tangible added value. A session that not only motivates us but also truly highlights where we can continue to grow.”
“We’ve now completed our second training session with benefit IMPACT AG, and once again we’re very impressed. What really sets their work apart is their clearly structured, scalable methodology. Talent, experience, and presence are important in day-to-day sales—but sustainable success is made possible by a methodology that is reproducible, practical, and directly applicable to everyday sales. Concrete results were visible in our day-to-day operations after just a short time—particularly in terms of structure, sales pitch, and a focus on closing deals. I am very pleased with our partnership with benefit IMPACT AG and wholeheartedly recommend Pascal Schwartz.»
“From the initial planning to the actual event, our collaboration
was based on true partnership and mutual respect. In both groups, it quickly became clear that networking is a skill that can be learned.
The younger employees have gained confidence and self-assurance, while the more experienced ones have refined their practical skills with new insights. Now there is great anticipation about putting what they’ve learned into practice at the next event.”
“Our team had the opportunity to participate in a sales training session led by Pascal from benefitIMPACT, and we were thoroughly impressed. Pascal stands out not only for his open and motivating personality but, above all, for his deep practical knowledge. We were particularly impressed by how quickly he was able to familiarize himself with our industry. Shortly after the training, our team was already successfully integrating many of the insights into our daily work. On a personal level, too, the collaboration was a perfect fit. The fact that we decided to book another training session (Akqui Power) right away speaks for itself. We can wholeheartedly recommend benefitIMPACT and look forward to continuing our collaboration.”
“Lighting solutions taken to a new level. Our collaboration with benefitIMPACT was characterized by a genuine passion for detail and a true partnership among equals.
We were particularly impressed by the targeted improvement of our after-sales service performance: Through optimized processes and customer-centric communication, we now create significant added value that goes beyond the sale itself. A valuable driving force behind the sustained success of Zumtobel Licht AG in Switzerland.”
“I can wholeheartedly recommend this telephone training! The team consistently found the sessions to be very positive and enriching. The active involvement of the participants deserves special mention—it made the training refreshingly lively and practical. The content was clearly structured and immediately applicable to everyday work. At the same time, the trainer managed to create an open and supportive atmosphere where everyone truly felt understood. The combination of high professionalism and a very warm, approachable manner definitely makes all the difference here.”
